Privacy-First Analytics for Modern Websites
Open source tools. No black boxes. No hidden trackers.
Get clean, honest insights with full control over your data.
Why Privacy-First Analytics?
Traditional analytics are bloated, invasive, and built for advertisers — not for you.
🚫
No Cookie Banners
Cookie-free tracking means no consent popups. Better UX, faster loads, higher conversions.
✅
100% Data Capture
No consent gaps. Track all visitors, not just those who click “Accept”. Get complete, accurate data.
🔒
GDPR Compliant
Built for privacy regulations from the ground up. No legal gray areas, no compliance headaches.
🛠️
Full Control
Self-host your data or choose privacy-respecting cloud options. Your data stays yours.
Tools I Work With
I specialize in open source and privacy-first analytics platforms. Each has its strengths — I help you choose and configure the right one for your needs.
Plausible
Fathom
Matomo
Umami
Latest Articles
Practical guides on privacy-first analytics, GDPR compliance, and making data-driven decisions.
- UTM Parameters: Track Campaigns Without Cookies
You’re running ads on Facebook, sending newsletters, and posting on LinkedIn. Traffic is coming in—but from where exactly? Which campaign - Bot Traffic Detection in Privacy-First Analytics
Your analytics show 10,000 visitors last month. But how many were actual humans? The answer might surprise you—and disappoint you. - Cookie-Free Analytics: How It Works and Why It Matters
Cookie consent banners are everywhere. They interrupt the user experience, slow down websites, and—ironically—many visitors just click “reject all” anyway. - From Users to Loyal Customers: How to Choose Your Product’s Critical Retention Event
If you ask a product or marketing team what metric they want to improve, you’ll often hear the same answer: - Privacy and GDPR Compliance Features in Plausible, Fathom, Umami, and Simple Analytics
All four privacy-first analytics platforms—Plausible, Fathom, Umami, and Simple Analytics—are designed to avoid adtech-style profiling and to minimize personal data. - The 80/20 Rule for Content: Find the 20% of Pages Driving 80% of Revenue
If your content portfolio were a stock portfolio, only a handful of “tickers” would carry the returns. The Pareto pattern
Ready to Switch to Privacy-First Analytics?
I help businesses migrate from invasive analytics to privacy-respecting alternatives.
Let’s find the right solution for your needs.